A Midlands based engineering company who creates first-class, innovate machines, wanted to find a like-minded designer to help them create a new, stylish website.
I enjoyed the challenge of adding some zest into an engineering focused website and creating a platform that emulates their market leading positioning.
Heinrich Georg is one of the UK’s leading designers and manufacturers of innovative, special purpose machines. They wanted to refresh their online presence by creating a new website that promotes their global brand and engineering expertise through a professional and visually creative design which underpins their continued growth as a market leader.
Working within German parent company brand guidelines, we created a fresh design and user interface which incorporated subtle placement of their brand accent colour. The user-centric design features stylish visual imagery, dynamically filtered news stories and clear ways to make contact online.
Good quality images of Georg machines and on-site facilities formed a large part of the new website design, interspersed with key messages promoting their engineering excellence and technical knowledge.
An instant contact pop-up and interactive contact form add modern elements to the design, resulting in a new website that is innovative and professional.
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